terça-feira, setembro 19, 2006

FOX Providing Shows for Multiple Web Sites

FOX Providing Shows for Multiple Web Sites: "While NBC boldly promotes its new programs through avenues like Netflix and AOL Video and streams shows through its own site, CBS enters in deals with Comcast to air episodes for a month after their initial shows through VOD, and ABC provides many of its top episodes through its site and free iPod downloads, Fox is trying a pervasive multi-platform release campaign of its own to try and garner as many new viewers as they can for programs early in the season. Just a few weeks ago, Fox tried an initial campaign like this, making the first three episodes of its popular show Prison Break, as well as the first three episodes of Vanished, available across several Web platforms. Based on the initial success of that campaign, the network has now decided to extend this promotion to an extensive distribution campaign for the first three episodes of new series Happy Hour, Justice, and 'Til Death. One episode of Justice will be provided and two episodes of the other two shows. These will be made available through more than 40 different onlin"

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