quinta-feira, setembro 18, 2003

Wired 11.10: The Fast-Forward, On-Demand, Network-Smashing Future of Television

Wired 11.10: The Fast-Forward, On-Demand, Network-Smashing Future of Television: "'Mass audiences, mass media - a lot of people are clinging to those old models,' says Tim Hanlon, a vice president at Starcom MediaVest, a global marketing consultancy that counts TiVo among its clients. 'But it's not really that way anymore.'"

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