terça-feira, maio 02, 2006

10 prioridades para as redacções das televisões

10 prioridades para as redacções das televisões:
"INDISPENSÁVEL - Ten priorities for TV newsrooms today: 1. Content must be tailored to new platforms to succeed
2. Create a culture of experimentation
3. Teach a little economics 101 — and follow it up with action
4. Break exclusive stories online as they happen
5. Video must be integrated, not tacked on
6. Make video shareable
7. The power of user-generated content
8. Give up control: invite aggregation and personalization
9. Simplify your TV sites (please!)
10. The new universal skills: writing and editing"
Fonte: Ponto Media

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